We transformed a traditional Kabul-based visa service by engineering a digital lead machine, resulting in a 600% surge in qualified daily inquiries via WhatsApp.
Khalil Jahan Nama, a prominent visa services provider in Kabul, faced stagnation, with only 2-3 walk-in customers daily. Their goal was a cost-effective, digital solution that could double or triple this volume, specifically demanding 5 to 10 daily warm leads via WhatsApp, utilizing the platform as their primary sales channel.
We deployed an agile, ROI-driven Meta ad campaign (Facebook & Instagram) with an ultra-low budget of only $7 for one week. Our strategy focused on Hyper-Targeting and optimizing the ad for a Direct-to-WhatsApp Funnel. Crucially, we provided consulting on setting up a WhatsApp lead group for long-term customer conversion.
The campaign achieved an outstanding 600% surge in daily inquiries, with an average of 18 messages received per day, transforming their traditional business model into a scalable digital lead engine.
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